Tradeshow support for manufacturing is about making the most of your financial investment in attending tradeshows and other high-value events such as conferences, expos, and exhibitions. Whether you setup a booth, participate in a pavilion, or walk the tradeshow floor, being out of the office costs you time and money. Plus, if an event is far away, expenses like flights, hotels, dining, and rental cars can really add up.
Manufacturing Tradeshows: Strategy and Tactics
Waiting for visitors to come to your tradeshow booth isn’t the best use of your time. Then, if you take a walk on the tradeshow floor, which companies should you see? Most tradeshow participants don’t arrive at events without a plan of attack, but there’s a way to work a room with maximum efficiency. By asking Thunderbolt for tradeshow support, you can get the event intelligence that you need.
Thunderbolt can also deploy its content marketing and social media services on your behalf. For example, blog entries and press releases let you explain why tradeshow attendees should visit your booth. Many events offer special marketing programs, but you’ll need the digital collateral (such as case studies) to take advantage of these opportunities. We can help there, too.
Today, all of the leading tradeshows use social media – including hashtags – to help spread the word about upcoming events. Tradeshow participants also compete for attention, but you don’t need to be a Fortune 500 company to tweet, post, or share. Once an event begins, however, getting heard can be challenging. If you’re busy talking to potential clients, who’s speaking on-line on your behalf?
Proven Tradeshow Support for Manufacturing
Thunderbolt supports manufacturers who attended industry-events leading events such as
- EMO Hannover
We also support manufacturers who attend tradeshows in the automotive packaging and gasket fabrication industries. We’re familiar with the defense industry, too. To learn how Thunderbolt can strengthen your tradeshow efforts, contact us for a free consultation.